The Best Company Swag Items That Actually Get Used (And Loved)

Most company swag ends up forgotten in a drawer, left behind at events, or passed on to someone else. But swag doesn't have to be boring or disposable. When chosen intentionally, the best company swag items become daily favorites—used, appreciated, and even shown off.

At Merchloop, swag is more than just a logo slap. It's about building culture, deepening relationships, and turning everyday items into brand moments. Whether you're launching an employee store, onboarding new hires, or surprising clients, this guide will walk you through the best swag that delivers real value (and smiles).

Why Swag Still Matters in 2025

Today’s workforce expects more from company swag. People want items that are high-quality, useful, and thoughtfully branded. Swag can do more than just advertise—it can:

• Boost morale and engagement

• Strengthen brand affinity

• Stand out at events and conferences

• Create memorable onboarding experiences

• Show clients you care

In a world of virtual offices and hybrid teams, tangible swag helps create real connection.

1. Branded Tech Gear Everyone Actually Uses

Tech swag continues to dominate because it’s universally useful. It lives on desks, travels in backpacks, and gets noticed by others.

Wireless Chargers
Functional and modern, wireless chargers look great on any desk and work with virtually any device.

Bluetooth Earbuds
Perfect for remote meetings, workouts, or commuting. When they sound great and feature subtle branding, people notice.

Power Banks
A must-have at events or during long workdays. These useful tools keep phones charged and your brand front and center.

Merchloop makes it easy to brand these premium tech items and ship them directly, even one at a time.

2. Apparel People Want to Wear

Forget the stiff, boxy t-shirts of the past. Today’s best branded apparel fits well, feels good, and looks like something you’d actually buy.

TravisMathew and Nike Polos
Polished, professional, and wearable anywhere—these aren’t your average company shirts.

The North Face Jackets
Stylish and practical, these are perfect for cooler months, corporate gifting, or celebrating team milestones.

Marine Layer Tees
Ridiculously soft and designed for everyday wear. People will ask where you got them (and that’s the point).

All available through Merchloop, fully branded, with no minimums required.

3. Work-From-Anywhere Essentials

With hybrid and remote work becoming the norm, swag that supports flexible workspaces is more valuable than ever.

Insulated Tumblers
Keeps drinks at just the right temperature all day long. Bonus: they travel from home to car to meeting room with ease.

Laptop Sleeves and Desk Mats
Add comfort, organization, and a splash of branding to any workspace.

Premium Notebooks and Smooth-Writing Pens
Whether for meetings, journaling, or brainstorming, quality stationery never goes out of style.

These are simple upgrades that turn the everyday into something that feels premium.

4. Comfort and Wellness Picks That Show You Care

Modern swag isn't just about function—it’s also about how it makes people feel. These cozy, wellness-friendly items show thoughtfulness beyond the brand.

Cozy Socks
A universal win. Great for holidays, remote teams, or just to say “you’re appreciated.”

Branded Candles or Mini Spa Kits
Create a calm atmosphere and help your team unwind after a long day. They’re also great for client thank-yous.

At-Your-Desk Fitness Tools
Stretch bands, mini hand weights, or resistance tools are simple, space-saving ways to support wellness.

5. Eco-Friendly Swag That Makes an Impact

More brands are focusing on sustainability, and swag should follow suit. Thoughtful, eco-conscious items can show your values without sacrificing quality.

Recycled Cotton Tote Bags
Durable, stylish, and endlessly reusable. Plus, they’re walking billboards for your brand.

Plant Kits or Seed Packets
A unique gift with longevity. Great for desks, home offices, or as part of a wellness or Earth Day campaign.

Reusable Bottles and Hygiene Kits
Encourage hydration and health while cutting back on single-use plastics.

Merchloop offers a growing catalog of sustainable options that don’t feel like compromise.

6. Custom Swag Packs That Do It All

Sometimes one item just isn’t enough—and that’s where curated kits come in. These are designed to surprise, delight, and create lasting impressions.

Welcome Packs for New Hires
Make first days unforgettable with a branded box that includes apparel, desk gear, and a personal note.

Client Appreciation Kits
Thank your partners with high-end gifts packaged with care and customized to match your brand vibe.

Team Celebration Boxes
Whether you're marking a milestone, a birthday, or just saying thanks, a mix of goodies can go a long way.

Merchloop helps you design, build, and deliver kits on demand—without bulk ordering or warehousing.

7. Swag That Feels Like a Gift, Not a Giveaway

The best swag doesn’t feel like marketing—it feels personal. When your branding is subtle, the items are high-quality, and the use is obvious, people hold onto it. And use it. And remember you.

It’s not just about the logo. It’s about what your swag says about your brand. That’s why Merchloop focuses on on-trend, name-brand, and customizable swag that speaks to your audience—whether that’s your employees, customers, or partners.

Time to Upgrade Your Swag Game

Swag shouldn’t be a chore. It should be a brand experience people love. With Merchloop, you can build your own branded store, stock it with top-tier gear, and ship items one at a time—no bulk orders, no waste, no awkward sizing spreadsheets.

The best company swag items don’t just show off your logo—they show off your values. Ready to create swag that people actually use, love, and talk about?

Check out what’s possible with Merchloop and discover how easy it is to launch swag that actually works for your team—and your brand.